Presidential Campaigns in Latin America
-10%
portes grátis
Presidential Campaigns in Latin America
Electoral Strategies and Success Contagion
Boas, Taylor C.
Cambridge University Press
05/2018
274
Mole
Inglês
9781107578890
15 a 20 dias
420
Descrição não disponível.
1. Success contagion and presidential campaigns in Latin America; 2. Convergence on a personalistic strategy in Chile; 3. Convergence on a technocratic strategy in Brazil; 4. Limited contagion and inward-oriented reactions in Peru; 5. Success contagion and presidential campaigns in comparative perspective; Appendix A. Methodology for the content analysis of television advertising; Appendix B. Coding instructions for reliability testing; Appendix C. Coding sheet for reliability testing.
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1. Success contagion and presidential campaigns in Latin America; 2. Convergence on a personalistic strategy in Chile; 3. Convergence on a technocratic strategy in Brazil; 4. Limited contagion and inward-oriented reactions in Peru; 5. Success contagion and presidential campaigns in comparative perspective; Appendix A. Methodology for the content analysis of television advertising; Appendix B. Coding instructions for reliability testing; Appendix C. Coding sheet for reliability testing.
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
